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7 Creative Company Profile Examples to Inspire Your Own

This post was originally published on this siteWe all know about the infamous rivalry between Dunkin’ Donuts and Starbucks. At the end of the day, they both sell coffee — but they’ve each cultivated strong, unique brands, and have attracted very different audiences as a result. You can often overhear …

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Opportunity costs just went up

This post was originally published on this siteEvery choice has a price. If you have $100 to invest and you buy this stock instead of that bond, the interest you gave up in making your choice is your opportunity cost. At the dinner buffet, you can take as much food …

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Contractor yield

This post was originally published on this siteImagine you’ve got a set of plans for a simple one-family home. And imagine that you’re a developer with acres of land waiting to be subdivided. You could hire four different contractors and have them build that house on four corners of your …

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Relentlessly lowering expectations

This post was originally published on this siteWe always compare performance on a relative basis. “Well, it’s better than it was yesterday…” Toddlers, for example, seem like geniuses compared to the babies they used to be. Some people around us have embraced a strategy of always lowering expectations so that their …

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